How to write a new SEO friendly post in WordPress

This tutorial will show you how to write a new post in WordPress. This tutorial assumes you are already logged in to WordPress.

1) Click to expand the Posts menu, located in the left sidebar.

2) Click Add New.

3) Enter a title for your new post.

4) Enter the post content.

5) You can optionally assign this post to one or more categories. When you are finished, click Publish.

6) Click the View post link to view your new post.

7) The post shows up on your site. Return to the admin area.

8) Go to Posts in the left sidebar. The new post shows up in the list here. You can now edit or delete it if you wish.

Writing a new SEO-friendly post in WordPress involves creating content that is engaging for readers and optimised for search engines. Follow these steps to ensure your post is well-structured, keyword-optimised, and follows best practices for SEO.

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1. Choose the Right Keywords

• Use tools like Google Keyword Planner, Ahrefs, or SEMrush to identify keywords related to your topic.
• Focus on long-tail keywords with moderate search volume and low competition.
• Choose a primary keyword and a few secondary keywords.

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2. Plan Your Content Structure

Organise your post using a clear structure:

• Title: Use your primary keyword.
• Introduction: Hook readers with a compelling opening and include your primary keyword naturally.
• Body: Break content into sections with subheadings (H2, H3).
• Conclusion: Summarise the key points and encourage user engagement.

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3. Create a New Post in WordPress

1. Log in to your WordPress dashboard.
2. Go to Posts > Add New.

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4. Optimise the Title and URL

• Write an attention-grabbing title containing the primary keyword. Keep it under 60 characters.
• Use a URL (permalink) that is concise, descriptive, and includes the primary keyword.
  • Example: www.yourwebsite.com/seo-friendly-post

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5. Write Engaging and Optimised Content

Content Best Practices:

• Write for your audience first, search engines second.
• Include your primary keyword naturally in:
  • First 100 words.
  • At least one subheading.
  • A few times throughout the content (avoid keyword stuffing).
• Use secondary keywords contextually.

Formatting:

• Use short paragraphs (2–3 sentences each).
• Add bullet points, numbered lists, and block quotes for readability.
• Use media like images, videos, or infographics to enhance engagement.

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6. Optimise Images

• Compress images using tools like TinyPNG or Imagify to improve load speed.
• Add descriptive ALT text for each image, including keywords where relevant.
• Rename image files with descriptive names (e.g., seo-tips.png).

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7. Add Meta Tags

Use an SEO plugin like Yoast SEO or Rank Math:

• Meta Title: Keep it under 60 characters and include your primary keyword.
• Meta Description: Write a compelling summary (120–160 characters) with the primary keyword to encourage clicks.

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8. Use Internal and External Links

• Internal Links: Link to other relevant posts or pages on your website to improve site structure and engagement.
• External Links: Link to high-authority sources for additional credibility.

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9. Use Heading Tags Correctly

• Use H1 for the main title (WordPress does this automatically for post titles).
• Use H2 for main sections, H3 for subsections, and so on.
• Include keywords in some headings where it makes sense.

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10. Optimise for Mobile

• Choose a mobile-friendly WordPress theme.
• Preview your post on different devices to ensure proper display.

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11. Add a Call-to-Action (CTA)

Encourage readers to take action, such as:

• Sharing the post on social media.
• Commenting or engaging with the post.
• Subscribing to your newsletter.

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12. Proofread and Edit

• Check grammar, spelling, and readability using tools like Grammarly.
• Ensure your tone and style match your audience.

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13. Publish and Promote

• Hit Publish when satisfied with your post.
• Share your post on social media platforms, email newsletters, and other channels.
• Encourage backlinks by reaching out to influencers or relevant sites.

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14. Monitor Performance

• Use Google Analytics and Google Search Console to track:
  • Page views.
  • Bounce rate.
  • Keyword rankings.
• Update your post periodically to keep it relevant and improve rankings.

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By following these steps, your WordPress post will be well-optimised for SEO, helping it rank higher on search engine results pages and attract more organic traffic.